Case Study: Kandoo International Brand Fostering
Ceuta manages all functions of the brand on behalf of P&G including:
- Manufacturing
- Sales
- Regulatory
- Brand Strategy
- Marketing
- Logistics
- New Product Development
- Customer Service
- Finance
- IT
We’re managing Kandoo across 10 International markets
France
UK
UK
Germany
Portugal
Portugal
Switzerland
Belgium
Belgium
UAE
Malta
Malta
Spain
Greece
Greece
Ceuta has changed the fortune of Kandoo
- When Ceuta took over Kandoo in 2015, the brand was declining 10% per year.
- The first two years focused on stabilising a declining brand before turning the sales trend to a positive through New Product Development, new market entires and a focused promotional and social media plan across 10 markets.
We’re driving innovation and applying the right expertise to the brand
NPD: Kandoo Aquas, Hand Foam and Shampoo
Digital Platform: a fun educational experience!
- Ceuta developed a product innovation road map and launched digital content for online advertising and education.
Contact Us
Get in touch to find out how we can help your brand grow globally.
41 Richmond Hill, Bournemouth, BH2 6HS, UK
0344 243 6661
+44 1202 780 558
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